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Drop the Pop 2014 campaign begins with announcement of 2013 winners

YELLOWKNIFE (February 13, 2014) – The Department of Health and Social Services’ annual Drop the Pop campaign has begun in schools across the NWT.

This is the ninth year of the pan-territorial campaign, which is part of the Healthy Choices framework. Schools across the North that participate are eligible to be acknowledged with a cash award for their efforts to promote healthy eating and healthy lifestyles.

A total of 17 NWT schools are being recognized as winners for their activities from the 2013 campaign. The theme for last year was Food for Thought. The schools will share a $25,000 cash prize.  See attached list of winning schools.

“Congratulations to all the winners as well as everyone who participates in the campaign every year,” said Minister of Health and Social Services Glen Abernethy. “Prevention and education, starting with our children’s health, are the best ways to help create healthy, supportive environments for our schools, families and communities.”

This year, school kids are asked to choose water as a preferred drink and to sample healthy beverages, such as teas and broths made from traditional, natural resources.

The Department of Health and Social Services (HSS) works closely with the Department of Education, Culture and Employment (ECE) to provide health promotion and prevention initiatives that encourage healthy eating.

Sugary drink consumption – including pop and energy drinks – is high in the NWT.  Too much sugar leads to high rates of dental disease and subsequent dental surgeries.

For more information, visit the Drop the Pop website at www.dropthepopnwt.ca, the HSS website at www.hss.gov.nt.ca or the Healthy Choices website at www.choosenwt.ca.

The Healthy Choices Framework is the GNWT’s initiative to encourage NWT residents to make the right choices to protect their health, safety and well-being.  Healthy Eating is one of the pillars of the Framework intended to help meet the priority of the 17th Assembly to ensure a fair and sustainable health care system by investing in prevention, education, and awareness.

Backgrounder – 2013 Drop the Pop Winners

For more information:

Damien Healy
Manager, Communications
Department of Health and Social Services
Tel:           (867) 920-8927
Email:   damien_healy@gov.nt.ca